Organic growth that outran the ad budget
A twelve-month SEO and GEO programme across Arabic and English for a regional e-commerce retailer.
The challenge
Almost all revenue came from paid media, Arabic pages were machine-translated and invisible, and AI assistants described the brand incorrectly when asked.
What we did
We rebuilt the technical foundation, wrote Arabic content natively rather than translating it, restructured the catalogue into topic clusters with full schema coverage, and published an answer-ready content layer with llms.txt for AI assistants.
The outcome
Organic sessions grew more than threefold, the brand began appearing accurately in AI answers, and paid dependency fell sharply.
Services delivered
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